13-07-2021

THE BIGGEST HYPERMARKET IN DUBAI

Arneg Middle East with Lulu Group in the Dubai Silicon Oasis




Silicon Central Mall - Here, in the heart of the Dubai Silicon Oasis technology park, Lulu opened the largest hypermarket in Dubai and in the northern part of the United Arab Emirates in April 2021.

LuLu Group International, multinational company based in Abu Dhabi, has been running the international hypermarket chain called "Lulu Hypermarket" since 2000 - its year of foundation - and is now one of the largest retail chains in Asia... and the largest in the Middle East!

The Silicon Central Mall store perfectly embodies the spirit of the brand with a 184,000 square feet surface, on two levels, which houses a supermarket and a department store providing grocery, fashion and lifestyle products all in one shop.

Arneg Middle East contributed to the project by supplying refrigerated furniture for various food categories:

- LISBONA 2, vertical multi-deck and semi-vertical solutions with maximum load capacity, used here for prepacked specialties and bakery products, but also for fruit and vegetables, prepacked meat and dairy products;

- LONDON 3, serve-over counter for butchery, fishmonger, delicatessen and - in both display case and self-service semi-vertical versions - for showcasing fresh and prepacked cheeses, and finally self-service counters for sushi;

- MALMOE 4P island solution for the sale of low temperature refrigerated products, with promotional headcase;

- ASTANA, the spacious line of vertical cabinets with glass doors for frozen food illuminated with LED lights specially designed to give products maximum visibility;

- ROUBAIX, the plug-in promotional island for fresh prepacked products always at your fingertips.

And with this 209th outlet, the Lulu Group does not stop. It continues along the path taken with the aim of bringing international excellences and specialities based on food trends from around the world to the United Arab Emirates.

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